Competitor Evaluation

1. Identification of Key Competitors
2. Competitor Analysis
3. Competitive Advantage

A lighter day. In a previous post I used an example of an authentic restaurant so I am again going to use this example.

Take a look around at your local community. If your specialty is Mexican food note the following.

1. Authentic
2. American Mexican
3. Fast Food Chains

Take a look at their menus, their bar selections if applicable. Their service.

Decide how it is that you can set yourself apart. What is going to bring in repeat business?

Wishing you the very best of success on your journey.